JIMMIE JOHNSON + Carvana landing page

When Carvana teamed up with seven-time NASCAR champ Jimmie Johnson for his IndyCar debut, we wanted to create a web experience that let customers get an inside look at the legend himself. I worked with my Creative Director, Nick Olish, and the incredible UI/UX team at Carvana to put together this badass site that acted as an introduction to Jimmie for our customers, and an introduction to Carvana for Jimmie’s loyal fanbase.

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See the full web experience at Carvana.com/Racing.

credits:

Chief Creative Officer: Paul Keister

Creative Director: Nick Olish

Associate Creative Director: Evan Boswell

Graphic Designer: Justin Graham

IndyCar Driver: Jimmie Johnson